Drive: The Surprising Truth About What Motivates Us

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Canongate Books, Jan 21, 2010 - Business & Economics - 256 pages
Forget everything you thought you knew about how to motivate people - at work, at school, at home. It's wrong. As Daniel H. Pink explains in his new and paradigm-shattering book DRIVE: THE SURPRISING TRUTH ABOUT WHAT MOTIVATES US, the secret to high performance and satisfaction in today's world is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world. Drawing on four decades of scientific research on human motivation, Pink exposes the mismatch between what science knows and what business does - and how that affects every aspect of our lives. He demonstrates that while the old-fashioned carrot-and-stick approach worked successfully in the 20th century, it's precisely the wrong way to motivate people for today's challenges. In DRIVE, he reveals the three elements of true motivation: AUTONOMY - the desire to direct our own lives; MASTERY - the urge to get better and better at something that matters; PURPOSE - the yearning to do what we do in the service of something larger than ourselves. Along the way, he takes us to companies that are enlisting new approaches to motivation and introduces us to the scientists and entrepreneurs who are pointing a bold way forward. DRIVE is bursting with big ideas - the rare book that will change how you think and transform how you live.

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Review: Drive: The Surprising Truth About What Motivates Us

User Review  - Michael - Goodreads

If you're tired of carrots and sticks as extrinsic motivators in the workplace, this is the book for you. Pink argues that intrinsic motivators are superior for achieving results in today's "workplace ... Read full review

Review: Drive: The Surprising Truth About What Motivates Us

User Review  - Dave Pereira - Goodreads

This gives me hope that I too can write a whole book on one chapter of information. Read full review

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About the author (2010)

Daniel H. Pink is the author of several books, including the New York Times bestselling Drive, To Sell is Human and A Whole New Mind. His books have been translated into 35 languages and have sold more than 2 million copies worldwide. He lives in Washington D.C. with his wife and children.

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