Reality in Advertising

Front Cover
Knopf, 1961 - Advertising. - 153 pages
0 Reviews
Reviews aren't verified, but Google checks for and removes fake content when it's identified
Advertising man distills twenty years of experience in this concise statement of what does, and does not constitute successful advertising.

From inside the book

What people are saying - Write a review

We haven't found any reviews in the usual places.

Contents

A Common Fallacy
3
The Pulled and the Unpulled
6
Inside 180000000 Heads
9
Copyright

23 other sections not shown

Other editions - View all

Common terms and phrases

Bibliographic information