IT Project Proposals: Writing to WinWhether responding to tender from a potential client or pitching a new IT project to the Board, a well-written proposal can be the difference between success and failure. IT Project Proposals: Writing to Win can help you to create high quality, persuasive proposals that will stand out from the crowd. The author explains how to determine the reader's basis of decision and the writer's unique selling points. It discusses the structuring of documents, the secrets behind persuasive writing, and the basic grammar and punctuation rules that will prevent writers from destroying a good argument through bad presentation. Case studies and numerous examples show how the techniques described can be used in real-life situations. The book also introduces an automated questionnaire allowing any IT proposal to be reviewed and rated. Written for IT managers, consultants and anyone else producing internal or commercial proposals promoting software products or services. |
From inside the book
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... Writing to Win can help you to create high quality , persuasive proposals that will stand out from the crowd . The author explains how to determine the reader's basis of decision and the writer's unique selling points . It discusses the ...
... Writing to Win can help you to create high quality , persuasive proposals that will stand out from the crowd . The author explains how to determine the reader's basis of decision and the writer's unique selling points . It discusses the ...
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Writing to Win Paul Coombs. IT PROJECT PROPOSALS Writing to Win PAUL COOMBS CAMBRIDGE UNIVERSITY PRESS This One JX2N - 8ER - WP7D CAMBRIDGE UNIVERSITY PRESS Cambridge , New York , Melbourne ,
Writing to Win Paul Coombs. IT PROJECT PROPOSALS Writing to Win PAUL COOMBS CAMBRIDGE UNIVERSITY PRESS This One JX2N - 8ER - WP7D CAMBRIDGE UNIVERSITY PRESS Cambridge , New York , Melbourne ,
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Writing to Win Paul Coombs. Contents Chapter 1 Introduction Does good writing matter ? Where does it all go wrong ? The proposal lifecycle Chapter 2 Establishing the strategy The art of persuasion Determining the BOD and USP Knowing the ...
Writing to Win Paul Coombs. Contents Chapter 1 Introduction Does good writing matter ? Where does it all go wrong ? The proposal lifecycle Chapter 2 Establishing the strategy The art of persuasion Determining the BOD and USP Knowing the ...
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Writing to Win Paul Coombs. Checking the detail Creating an impression Chapter 9 116 117 Reviewing the result 121 Tackling the review 121 Review methodology 121 The Proposal Evaluation Questionnaire 123 The proposal lifecycle - reviewed ...
Writing to Win Paul Coombs. Checking the detail Creating an impression Chapter 9 116 117 Reviewing the result 121 Tackling the review 121 Review methodology 121 The Proposal Evaluation Questionnaire 123 The proposal lifecycle - reviewed ...
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Writing to Win Paul Coombs. Microsoft Word I have made some specific references to the facilities offered by Microsoft Word because it is the package that many people use to prepare their proposals . If you ... WRITING MATTER ? All writing X.
Writing to Win Paul Coombs. Microsoft Word I have made some specific references to the facilities offered by Microsoft Word because it is the package that many people use to prepare their proposals . If you ... WRITING MATTER ? All writing X.
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Common terms and phrases
analysis apostrophe appendices application appropriate architecture argument Assertion avoid Basis of Decision benefits better BigCo boilerplate bulleted list CDIF clichés commas complete costs covering letter create Custom Dictionary customer's Dangling modifiers dash database decide Decision Unique Selling decision-makers defined described diagram Dilbert discussed Document Standard example FIGURE format Forward Buying Plan Hackitout Software hyphen implementation interface ISBN look Management Summary MegaCorp Metadata Coalition Microsoft Word migration period Non-disclosure agreements organisation overall persuasive phrase plural present problem project management PROPOSAL LIFECYCLE prose punctuation RDBMS reader refer relevant requirements résumés rules Sections and Paragraphs semicolon sentence skills Software's specific split infinitive structure Table technical solution Technobabble trying uncertainty and doubt understand Unique Selling Point verb word processor Write the Proposal wrong