Front cover image for Fast food globalization in the provincial Philippines

Fast food globalization in the provincial Philippines

Ty Matejowsky (Author)
Ty Matejowsky examines the rise and popularity of corporate fast food in the provincial Philippines from an anthropological perspective. Based on more than 20 years of ethnographic fieldwork, he shows how this global restaurant format has been indigenized and reimagined by native entrepreneurs and everyday diners into something distinctly Filipino
eBook, English, 2018
Lexington Books, Lanham, Maryland, 2018
1 online resource (xxiv, 147 pages)
9780739139905, 0739139908
1005186066
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